Honor Magic6 & V2 Launch Globally

HONOR Launches New AI-Enabled All-Scenario Strategy at MWC 2024

February 25, 2024, Barcelona – At the 2024 MWC (Mobile World Congress), HONOR unveiled its new AI-powered all-scenario strategy. The announcement featured the introduction of platform-level AI capabilities, a user-centric cross-operating system experience, a brand-new human-computer interaction based on intent recognition, and collaborative efforts with global partners. This includes the release of innovative devices such as the HONOR Magic6 Pro smartphone and the AI-powered HONOR MagicBook Pro 16 laptop.

HONOR CEO Zhao Ming stated, “In the era of artificial intelligence, HONOR is committed to providing an open, seamless experience centered around users, addressing their needs and pain points. We’re excited to announce the global launch of our new HONOR smartphones and AI PCs, which revolutionize the user experience with industry-leading AI capabilities, breaking the boundaries of human-computer interaction.”

Unleashing the Full AI Potential of HONOR Magic6 Pro

As the latest addition to the renowned HONOR Magic series, the HONOR Magic6 Pro has advanced in photography, display, performance, and AI-driven user experiences. Driven by the commitment to user-centric innovation, HONOR has launched MagicOS 8.0 based on Android. It incorporates HONOR’s platform-level AI capabilities and is the first in the industry to offer human-computer interaction based on intent recognition, paving the way for new solutions in the realm.

The HONOR Magic6 Pro features the Dynamic Capsule and HONOR’s Magic-Link, creating a more personalized and intuitive experience. Just by tapping the notification banner at the top of the screen, the Dynamic Capsule expands to provide more information and relevant options, allowing users to access information instantly without sifting through multiple apps for peak productivity and efficiency. Meanwhile, Magic-Link, powered by AI, simplifies complicated tasks into a one-step process, like dragging an address from a text message to Google Maps for effortless navigation. For social media platforms such as TikTok and Facebook, sharing and accessing information is simplified to a mere drag-and-drop action. Plus, Magic-Link enables a seamless shopping experience by supporting drag-and-drop of images into shopping apps.

In collaboration with partners and app developers, Magic-Link now supports over ten of the world’s most commonly used applications, creating a seamless cross-platform experience for users.

Exploring the Future of AI

Embracing the spirit of open collaboration in the AI era, HONOR is actively working with industry partners to bring more leading-edge technologies to the public.

To showcase the potential of smartphone eye-tracking technology in the future, HONOR demonstrated how the HONOR Magic6 Pro’s eye-tracking system can be used for eye-controlled driving. This experimental concept demonstrates interaction beyond conventional screen or voice control, unlocking a realm of human-computer interaction with vast potential.

HONOR’s Platform-Level AI: The Eagle Eye Camera System

Just in time for sporting events, HONOR introduced the next-generation DSLR-level Eagle Eye Camera system, improving shooting speed and picture clarity. With an AI model database 28 times larger than the previous generation, the HONOR Magic6 Pro features advanced AI capture algorithms that easily predict and capture decisive ultra-high-definition moments. The system covers a wider range of sports, including basketball and taekwondo, making it perfect for capturing the highlights of sports and competitions.

The new camera system also includes an impressive 108-megapixel telephoto camera (f/2.6, OIS) with 2.5x optical zoom and up to 100x digital zoom. The HONOR Magic6 Pro is also equipped with a 50-megapixel ultra-wide camera (f/2.0) and a powerful 50-megapixel ultra-dynamic main camera with a dual-aperture (f/1.4 and f/2.0, OIS) to capture fast-paced moments in stunning clarity.

Durable Glass and Unmatched Display

Featuring the industry’s most drop-resistant glass to date, the HONOR Magic6 Pro uses HONOR Rhino Glass, which has passed the Swiss SGS multi-scenario gold standard five-star drop and impact resistance certification. With improved crystal density, its resistance to drops is ten times stronger than regular glass.

In addition to durability, the HONOR Magic6 Pro boasts a 6.8-inch LTPO eye-protective screen. It offers an ultra-high 4320Hz PWM dimming, natural light eye-protection, sleep-assist display, and natural color display for a comprehensive eye protection experience.

Cross-Domain Innovation

The HONOR Magic6 Pro is powered by the third-generation Snapdragon 8 flagship chip, delivering a 30% improvement in CPU performance and a 25% increase in GPU performance. With the support of Qualcomm’s AI Engine, the AI performance of the HONOR Magic6 Pro is 98% higher than its predecessor, offering an exceptional gaming experience.

Drawing inspiration from the electric vehicle industry, HONOR incorporated the second-generation Qinghai Lake battery and its self-developed energy-efficiency enhancement chip E1 into the HONOR Magic6 Pro. Its 5600mAh battery demonstrates superior low-temperature performance. The device also supports 80W wired SuperCharge and 66W wireless SuperCharge for rapid battery charging.

Thanks to its advanced battery technology, the HONOR Magic6 Pro scored a leading 157 points on DXOMARK, ranking first on the DXOMARK battery leaderboard. Furthermore, it has won the first five gold marks from DXOMARK in 2024, representing excellence in camera, audio, display, battery, and selfie capabilities.

Creating an All-Scenario Connected Experience with AI

To deliver a holistic intelligent PC experience, HONOR has globally launched the new AI PC – HONOR MagicBook Pro 16. Equipped with platform-level AI, superior performance, and smart applications, the HONOR MagicBook Pro 16 signals a new era of ecosystem connectivity and AI PC collaboration. Through MagicRing, users can seamlessly share and sync materials across HONOR devices, greatly increasing convenience and usability.

Additionally, HONOR has extended the all-scenario experience to its newly released HONOR Pad 9. Equipped with a 12.1-inch paper-like eye-protective display, a 120Hz refresh rate, HONOR’s Histen sound-tuning technology with an eight-speaker array, and powered by the Qualcomm Snapdragon 6 Gen 1 chip, the HONOR Pad 9 offers users an outstanding experience.

Deepening the Iconic Partnership with Porsche Design

At this year’s MWC, HONOR not only launched the HONOR Magic V2 RSR Porsche Design foldable smartphone globally but also teased the upcoming HONOR Magic6 RSR Porsche Design. Infusing many design elements from Porsche, details on this eagerly awaited phone will be revealed soon.

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