Apple to Introduce High Refresh Rate Screen in iPhone 17 Standard Version

Apple’s iPhone, despite its excellent overall user experience, has not been well-received by consumers in recent years, mainly because Apple only implements high refresh rate screens in the Pro series phones, while the standard version remains at 60Hz. This year, the iPhone 16 standard version is unlikely to feature a high refresh rate screen. However, news from the supply chain indicates that Apple is planning to make a significant change next year by introducing a high refresh rate screen in the iPhone 17 standard version, finally addressing this major drawback.

Given that Android phones commonly feature high refresh rate screens, Apple’s insistence on sticking with a 60Hz refresh rate for its standard version seems outdated. Consumer behavior, reflected in declining iPhone shipments and market share, has forced Apple to reconsider its strategy. Reports from various sources suggest that Apple is finally planning to introduce a high refresh rate screen in next year’s iPhone 17 standard version, a move intended to reignite consumer interest in the standard model. While consumers may not be heavily impacted by Apple’s use of different processors in the standard and Pro models, the presence or absence of a high refresh rate screen is visibly important to users. With the implementation of high refresh rate screens in the standard version, users can expect a user experience comparable to that of the Pro version.

However, Apple is not merely making altruistic decisions. It is reported that Apple plans to reduce the size of the iPhone 17 Plus model, creating a distinction from the iPhone 17 Pro Max in terms of factors like battery capacity. After all, the iPhone 17 Pro Max is considered Apple’s flagship model. But given Apple’s significant decline in sales, one might question whether Apple’s delayed introduction of high refresh rate screens in the standard version next year is a case of too little, too late.